Walmart Going Pre-Owned

It was announced today by Walmart that their stores across the United States will be taking the plunge into the pre-owned video game market. As of March 26th (yes, next week), Walmart will try their darnedest to grab a slice of the $2 billion used game market in the country.

The plan is to offer an easy trade-in program, similar to what is found in many other video game retailers in the industry. However, unlike retailers who specifically sell video games, Walmart’s program will add an incentive in the form of being able to apply trade credit to any product sold at Walmart or Sam’s Club.

Once the program is up and running, in a few months we’ll begin seeing “Certified Pre-Owned” games in Walmart stores and online. As we’ve seen at other retailers, these games will be “like new” refurbished games at a discount from the average retail price.

They’re claiming that new releases will still be the focus for the games department, with the added benefit of being able to offer the option of used games to their customers. Will it fly? The used game market certainly doesn’t seem to be slowing down, but will customers buy into Walmart’s attempt at snagging market share in this area?

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Dave
Author: Dave View all posts by
Dave will tell you that he likes to play video games, this is in fact a lie. What he really likes to do is buy games, and leaving them sitting unopened on his shelf. He is a monster.

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